Dream Comes True

Drexel University

When Drexel University embarked on their Dream It. Do It. Drexel. A Campaign for the Future, they had a well-defined vision of their goal – to carry on the legacy of Anthony J. Drexel and create the modern urban university of the 21st century. Theirs was a broad perspective...


Future of  Medicine

Johns Hopkins Medicine

In 2016, Johns Hopkins launched an institute devoted to the study of a new and promising approach to cancer treatment, embracing the Obama administration's "moonshot" initiative to cure cancer, an effort led by then Vice President Joe Biden.

The Bloomberg–Kimmel Institute for Cancer...


Inventing the Future

University of Pennsylvania

For more than ten years, MSK has created fundraising and admissions campaigns for various entities within the University of Pennsylvania. These include Penn Engineering, Penn Nursing and Penn Athletics. These campaigns use print and digital communication to reach multiple audiences such as...